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MigrationShopifySEO/SEA

Landsend NL

Landsend is a 25-year-old Dutch company specializing in wooden gates, fencing, and outdoor structures. They needed to modernize their aging custom backend and streamline their agency relationships to enable the next phase of growth.

+70% YOY

Result

6 months

Timeline

Shopify

Platform

Full service

Scope

Industry

Home & Garden

Year

2023

Services

Platform migrationShopify developmentFinancial integrationsAgency consolidationSEO strategySEA management

The challenge

Landsend was operating on an outdated custom backend that limited their ability to scale. They were working with 5 different agency partners for various aspects of their digital presence, leading to fragmented communication, inconsistent strategies, and inflated costs. Despite being an established brand for 25 years, their digital growth had stagnated.

The solution

We executed a complete platform migration to Shopify, redesigned the entire customer experience, and built custom integrations with their financial systems. Critically, we helped consolidate their agency relationships from 5 partners down to 2, creating a more cohesive and cost-effective marketing approach for SEO and SEA.

The results

  • 70% year-over-year revenue growth
  • Successful migration with zero downtime
  • Agency costs reduced by consolidating partners
  • Improved site performance and conversion rates
  • Streamlined operations and reporting

Live preview

See it in action

landsend-nl.com
Landsend NL desktop view
Landsend NL mobile view

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